Mastering the Fourth Industrial Revolution – WEF, Davos

20-23 January 2016 Davos-Klosters, Switzerland

For over 45 years the World Economic Forum’s annual meeting has been one of the key barometer events on the world’s political and economic calendars. A series of discussions and debates that aim to bring world-renowned experts from commerce, industry and technology together with politicians and policy-makers, its objective is to tackle some of the world’s most pressing economic issues; from global poverty and inequality to climate change.

Always held in the ski resort of Davos, in the Swiss Alps, this year’s event will see over 40 heads of state and senior officials meet to discuss the growing role of technology in our lives. The conference is billed to explore the effects that a hi-tech future will have on developed and developing economies.

The main theme of this year’s meeting is harnessing the benefits of what the World Economic Forum is calling the Fourth Industrial Revolution. Referring to the continuing social and economic revolution that is being driven by ever-rapid developments in technology, the conference will explore the effects these emerging technologies will have on business and society.

In particular, The WEF will look closely at the rise of cutting edge technologies such as robotics, artificial intelligence, 3-D printing, nanotechnology and bio-tech and explore how these advances will re-shape our everyday lives over the coming years. The conference will also look at the wider implications of the Fourth Industrial Revolution; exploring the impact of the new digital market place and discussing the potential pitfalls that come with low employment, as technology results in the automation of many traditionally manual job functions. “The purpose of our meeting this year is to build a shared understanding of this change,” explains WEF founder and executive chairman, Klaus Schwab, “this is essential if we are to shape our collective future in a way that reflects ultimately that the human being should be at the centre of any advance.”

The changing face of industry

One of the key areas of this year’s discussions will be the rise of mobile communication and the part played by the developing tech sector in shaping a new, highly-connected world economy. All over the globe, traditional notions of enterprise and entrepreneurism are being transformed by the digital economy. New, low capital start-ups are challenging the capital-rich model of small business, while the dynamic, project-based nature of digital innovation is causing seismic changes in the world labour markets.

2016’s meeting will take a keen interest in the role played by innovative tech companies like Victor in the remodelling of the global economy. Harnessing technology to disrupt and transform old, established industries has been instrumental in revolutionising the way consumer’s access products and services. Mobile technology has the potential to profoundly change the way whole sectors find, interact and communicate with consumers, and these massive changes will no doubt be at the heart the panel’s discussions about the Fourth Industrial Revolution.


Located in a valley in the Swiss Alps and guarded by over 4000 troops during the week-long meeting, Davos makes for a suitably isolated and secure venue for the World Economic Forum. 92 miles from Zurich, the best airport for private visitors is Samedan Airport, a regional private jet airport located in Graubunden can handle suitable for a variety of private jets.

Victor’s Picks: Davos

1. Steigenberger Belvedere

Image courtesy of Steigenberger Hotel

A slice of 19th century glamour located a short distance from Davos-Platz Train Station, the Steigenberger Belvedere feels like the kind of grandiose, monumental hotels that people associate with classic movies and painted picture postcards.

Exuding tradition and classic style, all 96 rooms and 30 suites boast a mix of charming features and modern comforts. With spectacular views across the Swiss Alps, guests can enjoy a chic, country-style restaurant, a sophisticated bar, and a stylish bistro that comes complete with a wonderful open terrace. The spa offers an opportunity to refresh, with a swimming pool whirlpool tub, hammam and three luxurious saunas.

2. Schneider’s

Image courtesy of Schneider’s – Credit Schneider’s

Affectionately known as the ‘Grande Dame of Davos’, Schneider’s has been a fixture of the town’s culinary scene since it was established in 1915. Extremely popular with both dignitaries and tourists, the likes of Bill Gates and the Queen of Jordan have stopped by during their visits to the World Economic Forum.

The headquarters of a nationwide chain of sweet sellers and candy makers, it remains a traditional Swiss restaurant/café at heart with a welcoming ambience. Try the speciality truffles, pralines, pastries and Bündner Nüsstorte (nut tart).

*Feature image courtesy of

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